Rabobank planned to provide funding to smallholder farmers in India. However, the task at hand saw some roadblocks.

The client’s challenges

• Absence of clear-cut data on farmers and their farms
• No record on financial health and credit scores of farmers
• Zero assistance to farmers for leveraging technology
• No scope to customize loan products
• Lack of trust between cooperatives and farmers

How Cropin helped

The client leveraged Cropin’s solutions to digitize farmers and their farmland. The lender gained insights into crop conditions and the yield estimates of farmers. Cropin also provided the client with details of the financial health of farmers and cooperatives. Cropin established a two-way communication with farmers that provided timely advisories to enhance productivity and quality. This improved farmers’ incomes and livelihoods and helped them become self-reliant.

Impact

• Crops covered: Mango, Cashew, Vegetable
• Farmers impacted: 10,000